Fernando Fosca

Critic
DISC Type : C

Vice President, North American Operations at Aviron Interactive

Toronto, Ontario, Canada

Overview

Fernando has no verified overview

Personality Overview

Critic

Objective Thinker

ROI Driven

They are quite likely to negotiate on pricing or other key terms.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Fernando has no verified topics they care about

Media Appearances

Fernando has no verified media appearances

Work History

9-2025
Vice President, North American Operations at Aviron Interactive
7-2023 - 9-2025
Director, Operations Strategy & Analytics at Aviron Interactive
9-2022 - 7-2023
Health and well-being at Career Break
10-2020 - 8-2022
Director, Planning & Logistics at HelloFresh
1-2020 - 10-2020
Senior Manager, Planning & Logistics at HelloFresh

Education

2015 - 2017
MBA - Class of 2017 from University of Toronto - Rotman School of Management
2005 - 2010
Bachelor of Industrial Engineering from Universidad de Lima

More Information

Social Presence :

Prographics :

Exp : 11 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Vice President, North American Operations at Aviron Interactive
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Insights For Selling To Fernando

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Tell them what ROI they can expect

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fernando is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Fernando

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Fernando move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Fernando take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Fernando

Personality Compatibility


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