Fernando Mendoza-Puccini

Evaluator
DISC Type : Dcs

Co-Founder at IKIG-AI

Windsor, England, United Kingdom

Overview

Fernando has no verified overview

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Fernando has no verified topics they care about

Media Appearances

Fernando has no verified media appearances

Work History

1-2026
Co-Founder at IKIG-AI
11-2023
Managing Director at POWER TUNE
6-2023
Founding Member at Universe-e
5-2023
Strategic Director at Mission Digital Latinoamérica
8-2019 - 4-2020
Channel & Emerging Markets lead at Keepit

Education

Master of Science - MS from Roskilde University
2000 - 2005
Bachelor of Laws from Universidad del Norte

More Information

Social Presence :

Prographics :

Exp : 3 Location : Windsor, England, United Kingdom Job Level : Leadership Designation : Co-Founder at IKIG-AI
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Insights For Selling To Fernando

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fernando is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Fernando

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Fernando move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Fernando take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Fernando

Personality Compatibility


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