Filip Torkar

Go-getter
DISC Type : d

CEO at prospex

Amsterdam, North Holland, Netherlands

Overview

Filip Torkar is the CEO of Prospex, specializing in B2B omnichannel marketing. With a background in business economics, his career progressed from media advisor to commercial director, driven by a belief in generating leads through personal, trust-based relationships. He is focused on solving complex sales challenges in a scalable way.

Filip places a strong emphasis on fostering a positive team environment. He believes in the importance of celebrating milestones and special occasions with his colleagues to encourage team bonding and recognize collective efforts, such as organizing office-wide holiday celebrations.

He observes that while B2B content volume has surged by 400%, average engagement has significantly declined, highlighting a critical need for smarter communication strategies.

Personality Overview

Self-Confident

Decisive

Direct & Candid

They can be nudged to make faster decisions by offering what they value.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

B2B Buyer Evolution
He frequently writes about how the B2B buyer journey has fundamentally changed, with nearly 80% of it now occurring before any contact with sales teams.
Content Marketing ROI
Highlights the growing challenge of content saturation, noting that despite massive volume increases, the average engagement from buyers is dropping significantly.
Integrated Commercial Strategy
Advocates for the seamless integration of brand, marketing, sales, and technology, believing they can no longer operate as separate, siloed functions in modern B2B organizations.

Media Appearances

Filip has no verified media appearances

Work History

9-2023
CEO at prospex
11-2020 - 9-2023
Commercial Director | Leadgeneratie | B2B Content Marketing | Social Selling at prospex
4-2020 - 11-2020
Teamlead Business Partnerships at DPG Media
2-2018 - 4-2020
Teamlead Business Partnerships at Sanoma
2-2016 - 1-2018
Account Manager Nationale verkoop at ProMille Media/TMG

Education

2017 - 2018
Marcom B from NCOI Opleidingen
2016 - 2016
Mediaplanning from SRM

More Information

Social Presence :

Prographics :

Exp : 10 Location : Amsterdam, North Holland, Netherlands Job Level : Leadership Designation : CEO at prospex
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Insights For Selling To Filip

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Get to the point quickly instead of spending too much time on pleasantries
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Filip is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Filip

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Filip move?

  • Their decision making speed is somewhere in the middle.
  • Can Filip take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Filip

Personality Compatibility


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