Fiona Gaughan in

Fiona Gaughan

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EVP Commercial at ASOS.com
📍 United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

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Experience
22 Years
Current Role
EVP Commercial
Job Level
Leadership
Location
United Kingdom
Personality Overview

How Fiona shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Fiona cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2023
EVP Commercial
ASOS.com
2-2019 - 1-2023
Planning and Trading Director - Retail
ASOS.com
3-2014 - 2-2019
Womenswear Merchandising Director
ASOS.com
6-2012 - 3-2014
Head of Merchandising - TOPMAN
TOPSHOP TOPMAN
2010 - 6-2012
Merchandising Manager - TOPMAN
TOPSHOP TOPMAN
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education

Fiona has no verified education history

Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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