Flavia Fonseca in

Flavia Fonseca

Critic · DISC type C
Head of Marketing, Digital, Branding and Sustentability, Weleda Pharmacies, & E-commerce at Weleda
📍 São Paulo, São Paulo, Brazil

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
32 Years
Current Role
Head of Marketing, Digital, Branding and Sustentability, Weleda Pharmacies, & E-commerce
Job Level
Mid-senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Flavia shows up

Information Seeker
Precise
Critic

They are quite likely to negotiate on pricing or other key terms. They choose to analyze logically and value facts to emotions. They don’t appreciate bells and whistles unless backed by data.

Priorities

Topics Flavia cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2022
Head of Marketing, Digital, Branding and Sustentability, Weleda Pharmacies, & E-commerce
Weleda
9-2020 - 6-2022
Head of Magistral Business Unit, Pharmacies and Franchises
Weleda
1-2014 - 7-2020
Dedicated to personal projects, studying and learning languages
-
1-2009 - 12-2013
Marketing Professor
BSP - Business School Sao Paulo
2000 - 2008
Head of Marketing - Oncology and New Product Development Franchise
Bristol-Myers Squibb
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2019 - 2020
Attendance as a Guest Student
University of Potsdam
1998 - 2000
MBA
NYU Stern School of Business
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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