Fredrik Ekstrand

Observer
DISC Type : ic

Chief Product Officer at CodeScene

Greater Malmö Metropolitan Area, Sweden

Overview

Fredrik has no verified overview

Personality Overview

Curious

Value Driven

Assertive

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Fredrik has no verified topics they care about

Media Appearances

Fredrik has no verified media appearances

Work History

1-2022
Chief Product Officer at CodeScene
1-2021 - 10-2023
Delivery Manager / Consultant at Reeinvent
7-2015 - 4-2019
Director, Data Science & Analytics Office at Sony Mobile Communications
1-2014 - 7-2015
Director, Software Portfolio Planning at Sony Mobile Communications
4-2012 - 1-2014
Director, Software Product Management at Sony Mobile Communications

Education

1997 - 2002
M.ScC.S.E from The Faculty of Engineering at Lund University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Greater Malmö Metropolitan Area, Sweden Job Level : Leadership Designation : Chief Product Officer at CodeScene
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Insights For Selling To Fredrik

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fredrik is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Fredrik

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Fredrik move?

  • They like to analyze well and then make their decisions.
  • Can Fredrik take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Fredrik

Personality Compatibility


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