Geetika Mahajan

Questioner
DISC Type : c

Transportation & Network Operations Tech at CN

Ottawa, Ontario, Canada

Overview

Geetika Mahajan is a strategy and transformation leader at CN, currently spearheading the modernization of core rail transportation systems. An MBA graduate from the Indian School of Business, her expertise lies in customer-focused product management and driving large-scale digital transformation in the logistics industry.

In 2023, she was recognized as one of Progressive Railroadings "Rising Stars, " an award honoring the top 25 professionals under 40 in the North American railroad industry.

Personality Overview

Cautious & Analytical

Value Seeker

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Railroad Modernization
Leads the modernization of CN's 30-year-old core transportation systems, a cornerstone of her role and a significant digital transformation initiative.
Digital Transformation
Has a proven track record in driving large-scale digital transformation aligned with business goals at both CN and Mphasis.
Customer-Focused Innovation
Focuses on technology initiatives for marketing, sales, and intermodal operations, emphasizing customer-centric product management to solve key challenges.

Media Appearances

Geetika has no verified media appearances

Work History

9-2024
Transportation & Network Operations Tech at CN
1-2022 - 9-2024
Customer & Intermodal Operations Tech, Group Product & Strategy at CN
7-2021 - 1-2022
Transportation & Logistics Innovation at CN
6-2018 - 7-2021
AVP, Strategic Digital Transformation (Transportation & Logistics) at Mphasis
5-2014 - 5-2018
Digital Products & Services Strategy (Risk & Compliance) at Mphasis

Education

2011 - 2012
MBA from Indian School of Business
2002 - 2006
Bachelor's degree from Birla Institute of Technology and Science, Pilani

More Information

Social Presence :

Prographics :

Exp : 13 Location : Ottawa, Ontario, Canada Job Level : N/A Designation : Transportation & Network Operations Tech at CN
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Insights For Selling To Geetika

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Geetika is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Geetika

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Geetika move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Geetika take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Geetika

Personality Compatibility


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