George Arbuthnott

Questioner
DISC Type : c

Deputy Insight Editor at The Sunday Times

London, England, United Kingdom

Overview

George has no verified overview

Personality Overview

Value Seeker

Cautious & Analytical

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They prefer to do thorough analysis of any situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

George has no verified topics they care about

Media Appearances

George has no verified media appearances

Work History

5-2015
Deputy Insight Editor at The Sunday Times
2-2014 - 5-2015
Investigative Reporter at The Sunday Times
3-2013 - 2-2014
Marie Colvin Scholarship at The Sunday Times
5-2010 - 3-2013
Reporter at Mail on Sunday
2-2010 - 5-2010
Reporter at Daily Mail

Education

2008 - 2009
MA (Dist.) from City University
2005 - 2008
BA (Hons) from Durham University

More Information

Social Presence :

Prographics :

Exp : 16 Location : London, England, United Kingdom Job Level : N/A Designation : Deputy Insight Editor at The Sunday Times
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Insights For Selling To George

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with George is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from George

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will George move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can George take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And George

Personality Compatibility


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