George Lyon is the Director of Sales and Leadership Development at Crestcom International, focusing on cultivating strong leaders. He has a multi-decade background in industrial sales from his extensive tenure at WESCO Distribution, where he held various management and director-level roles. He is a graduate of Mohawk College.
George is a strong advocate for equality in the workplace. He is vocally committed to championing pay equity and gender equality, believing that leadership should reflect the general population. He values passion, integrity, and empathy as key leadership traits.
He emphasizes hiring leaders who are ready to "make an impact - not just fill a seat. "
Read the full overview →They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions
Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.
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