Gerard Marceda

Energizer
DISC Type : I

Senior Director of Retail North America, UGG and HOKA at Deckers Brands

Santa Barbara, California, United States

Overview

Gerard has no verified overview

Personality Overview

Enthusiastic

Informal

Full Of Energy

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are friendly, approachable and love to make new connections. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Gerard has no verified topics they care about

Media Appearances

Gerard has no verified media appearances

Work History

5-2020 - 2-2025
Senior Director of Retail North America, UGG and HOKA at Deckers Brands
9-2013 - 5-2020
Vice President of Retail at Deckers Brands
10-2006 - 9-2013
Director of Stores at Deckers Brands
Vice President of Retail at Currently Seeking New Role

Education

Education details unavailable from City University of New York-College of Staten Island
Education details unavailable from Fashion Institute of Technology

More Information

Social Presence :

Prographics :

Exp : N/A Location : Santa Barbara, California, United States Job Level : N/A Designation : Senior Director of Retail North America, UGG and HOKA at Deckers Brands
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Insights For Selling To Gerard

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Share some stories about how you you have helped people in similar positions succeed
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gerard is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Gerard

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Gerard move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Gerard take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Gerard

Personality Compatibility


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