Gerard Vicente in

Gerard Vicente

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Vice President, Marketing at JPMorgan Chase & Co.
📍 New York, New York, United States

Gerard is an integrated marketing leader specializing in brand building and partnership marketing for B2C and B2B audiences. A graduate of Loyola Marymount University, he has driven growth at Gusto, JPMorgan Chase, and LiveRamp. Colleagues describe him as optimistic, creative, supportive, and organized, excelling at creating impactful, collaborative campaigns.

Living in NYC for over a decade, Gerard is a passionate soccer player and volunteer coach, and has recently taken up yoga. He is a die-hard Bay Area sports fan, particularly of the Golden State Warriors. He also serves on the junior board for The Partnership to End Homelessness, organizing fundraising events.

His experience as a comedian informs his creative approach to brand building and marketing.

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Experience
16 Years
Current Role
Vice President, Marketing
Job Level
Senior
Location
New York, New York, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Gerard cares about

Partnership Marketing
His career at Gusto, JPMorgan Chase, and LiveRamp has centered on building and scaling partner marketing programs to drive mutual growth and brand awareness.
Brand Storytelling
He focuses on designing and executing integrated campaigns and has appeared on podcasts discussing the art of brand building, influenced by his background in comedy.
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Career

Work history

8-2021
Vice President, Marketing
JPMorgan Chase & Co.
10-2019 - 4-2021
Marketing Lead, Partner and Product Marketing
LiveRamp
7-2018 - 1-2019
Director, Global Marketing
pymetrics
7-2016 - 6-2018
Marketing Lead, Partnerships and Channel
GroundTruth
11-2015 - 6-2016
Sr. Manager, Sports Marketing
CLEAR (clearme.com)
In the press

Media appearances

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Education
Bachelor of Arts
Loyola Marymount University
Certificate
University of California, Los Angeles
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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