Gerry Scullion is the founder of King of Kefir, Europes first dedicated water kefir brewery. Leveraging his biotechnology degree from Dublin City University and prior career in technical sales, he launched his company after being made redundant, creating a range of naturally fermented, no-sugar-added soft drinks to promote gut health.
His entrepreneurial journey began as a home-brewing hobby, driven by a passion for creating healthy, flavorful alternatives to sugary drinks. As a child, he foraged for wild strawberries and elderflower in his native County Monaghan and even sold radishes from his fathers garden, showing an early interest in business.
He started his company by developing and bottling his first batches in a shared innovation hub for small businesses in Dublin.
Read the full overview →They tend to have clarity about their needs and constraints, and are unlikely to over-promise. They do not like taking risks at all and go for proven options in the end. The only way to convince them is by showing them examples and ample proof.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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