Ghulam Khan

Questioner
DISC Type : c

Customer Insights Manager at South Staffs Water

Coventry, England, United Kingdom

Overview

Ghulam Khan is a Customer Insight Manager at South Staffs Water, specializing in data analysis with SQL, Snowflake, and Tableau. He focuses on creating dashboards for data-driven decisions and championing customer-centricity. Colleagues describe him as having immense drive and enthusiasm. He holds a degree in criminology from Coventry University.

He successfully transitioned from a background in criminology into a data analytics career focused on the utility and energy sectors.

Personality Overview

Cautious & Analytical

Systematic

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Customer Centricity
Actively champions a customer-centric approach in his role and has experience leading on customer satisfaction and effort reporting to drive business improvements.
Data-Driven Decisions
Builds dashboards using tools like Tableau and Snowflake to translate complex customer trends and performance data into actionable insights for business leaders.
CX Score Forecasting
Leads Qualtrics reporting to analyze and forecast Cmex (Customer Measure of Experience) scores, directly impacting his company's position on regulatory leaderboards.

Media Appearances

Ghulam has no verified media appearances

Work History

4-2024
Customer Insights Manager at South Staffs Water
7-2021 - 3-2024
MI Analyst at Shell Energy
11-2017 - 7-2021
Performance Analyst at Shell Energy
11-2016 - 11-2017
Complaints Representative at Shell Energy
2-2014 - 11-2016
Customer Service Representative at HSBC

Education

5-2022 - 5-2023
Professional Accreditation from The Forum : Virtual Course with Shell
2008 - 2011
criminology from Coventry University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Coventry, England, United Kingdom Job Level : Middle Designation : Customer Insights Manager at South Staffs Water
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Insights For Selling To Ghulam

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ghulam is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Ghulam

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ghulam move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Ghulam take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Ghulam

Personality Compatibility


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