Gianluca Vigato in

Gianluca Vigato

Sharpshooter · DISC type CD
Vice President Marketing Franke Coffee Systems at Franke Coffee Systems
📍 Varano Borghi, Lombardy, Italy

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
25 Years
Current Role
Vice President Marketing Franke Coffee Systems
Job Level
Senior
Location
Varano Borghi, Lombardy, Italy
Personality Overview

How Gianluca shows up

Precise But Practical
ROI Driven
Rigorous & Demanding

They are very proud of what they do. They respond better to strong and respectful interactions. They are not focused on building rapport and relationships.

Priorities

Topics Gianluca cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

10-2025
Vice President Marketing Franke Coffee Systems
Franke Coffee Systems
3-2021 - 10-2025
Head of advertising & communication
Franke Home Solutions
7-2020 - 3-2021
Chief Marketing Officer
TECNOSUPERIORE GROUP
4-2018 - 7-2020
Group Brand & Digital Marketing Director
Elica
7-2011 - 4-2018
Head of Insights and Innovation EMEA
Whirlpool EMEA
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1994 - 2000
Bachelor’s Degree
IULM University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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