Glenn Bergan

Questioner
DISC Type : c

Director of Engineering at Sonett

Tønsberg, Vestfold og Telemark, Norway

Overview

Glenn Bergan is the Director of Engineering at Sonett, where he leads a team creating innovative journal systems for the dental industry. His career highlights include engineering leadership roles at Kvikn and ABAX. He holds a Bachelors degree in Engineering from the University of South-Eastern Norway and is passionate about building great products.

He is dedicated to recruiting and managing strong engineering teams, frequently sharing job openings and highlighting his teams positive work culture. He also actively supports new initiatives from his professional network.

His company, Sonett, rebranded from Kvikna in 2025 to signify its 100% focus on the dental health sector.

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Dental Health Tech
He is leading the development of what his company aims to be the "world's best journal system for the dental health sector. "
Engineering Leadership
His role focuses on recruiting, inspiring, and managing a team of engineers to innovate within the dental technology space.
Building Company Culture
Frequently posts about his "great team" and the positive work environment at Sonett, using it as a tool for recruitment.

Media Appearances

Glenn has no verified media appearances

Work History

8-2025
Director of Engineering at Sonett
8-2023 - 8-2025
Director of Engineering at Kvikna
12-2018 - 8-2023
Director of Core Platform at ABAX
12-2010 - 12-2018
Head of Tech section at ABAX
8-2004 - 12-2010
HW / SW Designer at Electronic Tracking Systems

Education

1996 - 1999
Bachelor Engineer from University of South-Eastern Norway

More Information

Social Presence :

Prographics :

Exp : 26 Location : Tønsberg, Vestfold og Telemark, Norway Job Level : Mid-senior Designation : Director of Engineering at Sonett
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Insights For Selling To Glenn

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Glenn is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Glenn

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Glenn move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Glenn take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Glenn

Personality Compatibility


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