Gonzalo Muente

Critic
DISC Type : C

CMO at PepsiCo

Miami-Fort Lauderdale Area, United States

Overview

Gonzalo has no verified overview

Personality Overview

Precise

Objective Thinker

Negotiator

They like to take decisions independently and do not seek others' support often.  They are quite likely to negotiate on pricing or other key terms. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

Gonzalo has no verified topics they care about

Media Appearances

Gonzalo has no verified media appearances

Work History

8-2024
CMO at PepsiCo
3-2020 - 8-2024
SVP Marketing Latin America Beverages at PepsiCo
1-2018 - 3-2020
VP of Marketing at PepsiCo
3-2014 - 11-2017
Marketing Sr. Director at PepsiCo
11-2012 - 3-2014
Marketing Director at PepsiCo

Education

2002 - 2003
MBA from Shenandoah University
1996 - 2001
MA from Universidad de Belgrano

More Information

Social Presence :

Prographics :

Exp : 16 Location : Miami-Fort Lauderdale Area, United States Job Level : Leadership Designation : CMO at PepsiCo
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Insights For Selling To Gonzalo

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready to answer many clarity-seeking questions and requests for information
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gonzalo is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Gonzalo

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Gonzalo move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Gonzalo take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Gonzalo

Personality Compatibility


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