Grace Houldsworth

Inquirer
DISC Type : cd

Creative Director | Brand & Marketing Manager at MORENO'S HAIR BEAUTY NAIL

Amsterdam, North Holland, Netherlands

Overview

Grace Houldsworth is a purpose-driven Creative Art Director with decades of international experience as a Motion Brand Specialist for companies like Tommy Hilfiger and IKEA. Colleagues describe her as an "exceptional talent" and "talented designer. " She holds certifications in Digital Communication and Advanced Electronic Multimedia.

Originally from New Zealand and now based in Amsterdam, Grace enjoys exploring her adopted citys culture, such as navigating the Amsterdam Light Festival on her own boat. She also has a keen interest in fashion, film, and design, often visiting exhibitions and unique cinemas.

She is still trying to master the art of cycling with no hands.

Personality Overview

Upfront

Judgemental

Hard To Convince

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Motion-Led Storytelling
Her specialty is bringing ideas to life through dynamic design and motion-led assets for multi-channel campaigns, from social media to broadcast television.
Brand Identity
She has extensive experience crafting and launching brand identities for a range of clients, from global corporations to small boutique businesses.
Fashion & Exhibitions
She recently posted about attending the "Dress Codes" fashion exhibition, showing a personal and professional interest in apparel and its cultural impact.

Media Appearances

Grace has no verified media appearances

Work History

1-2023 - 8-2025
Creative Director | Brand & Marketing Manager at MORENO'S HAIR BEAUTY NAIL
11-2020 - 10-2021
Creative | Art Director | Motion Designer at Tommy Hilfiger
5-2020 - 4-2022
Creative Director | Design Director | Brand Manager at High-Browse
12-2019 - 4-2020
Snr. Motion Graphic Designer | Animation Director at IKEA
5-2019 - 2-2020
Creative | Snr. Motion Graphic Designer | Animation Director at NBCUniversal Media, LLC

Education

2003 - 2003
NZ National Certificate from CARICH Computer Training - Christchurch
2002 - 2002
University Entrance from Northcote College

More Information

Social Presence :

Prographics :

Exp : 17 Location : Amsterdam, North Holland, Netherlands Job Level : Mid-senior Designation : Creative Director | Brand & Marketing Manager at MORENO'S HAIR BEAUTY NAIL
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Insights For Selling To Grace

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Avoid long winding pitches, stay objective
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Grace is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Grace

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Grace move?

  • Their decision making speed is somewhere in the middle.
  • Can Grace take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Grace

Personality Compatibility


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