Grace Lien in

Grace Lien

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Global TV Marketing & Strategy Director at Sharp
📍 Taiwan

Grace Lien is a Global Marketing and Strategy Director at Sharp, specializing in the television and display panel industry. Her expertise, built at major firms like TCL and AU Optronics, lies in market strategy, business planning, and supply chain integration. She holds a Master of Engineering from National Taipei University of Technology.

Her career path across key competitors like AU Optronics, TCL, and Sharp provides her with a rare, comprehensive view of the entire display industry ecosystem.

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Experience
20 Years
Current Role
Global TV Marketing & Strategy Director
Job Level
Mid-senior
Location
Taiwan
Personality Overview

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Priorities

Topics Grace cares about

Display Market Strategy
Her career has centered on defining TV and panel market strategy, integrating resources, and performing market intelligence for industry leaders like Sharp and TCL.
New Business Development
A consistent focus of her roles has been on new business development, resource integration, and long-term business planning within the competitive electronics sector.
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Career

Work history

8-2021
Global TV Marketing & Strategy Director
Sharp
4-2021 - 8-2021
Global Marketing Consultant
Sharp (Taiwan) Electronics Corporation
12-2020 - 11-2021
Senior Sales Marketing Consultant
光洋應用材料科技股份有限公司
10-2011 - 4-2019
Strategic Planning Center Director
TCL華星光電 Shenzhen China Star Optoelectronics Technology Co., Ltd. (CSOT)
11-2008 - 10-2011
Strategic Planning Office / Business Planning Dept. Manager
AU Optronics Corp. (AUO)
In the press

Media appearances

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Education
2002 - 2004
Master of Engineering - MEng
National Taipei University of Technology
1998 - 2002
Bachelor of Engineering - BE
National Kaohsiung University of Science and Technology
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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