Graeme M.

Evaluator
DISC Type : csd

Vice President of Marketing at Systal Technology Solutions

Glasgow, Scotland, United Kingdom

Overview

Graeme has no verified overview

Personality Overview

Thorough Evaluator

Quality Focused

Hard To Convince

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Graeme has no verified topics they care about

Media Appearances

Graeme has no verified media appearances

Work History

8-2022
Vice President of Marketing at Systal Technology Solutions
11-2019 - 7-2022
Director of Marketing at Cashfac Technologies
1-2017 - 11-2019
Head Of Marketing at Cashfac Technologies
1-2012 - 12-2016
Head of Marketing at AutoRek
10-2010 - 1-2012
Marketing Manager at AutoRek

Education

2004 - 2009
1st Class Honours; Bachelor of Arts from University of Strathclyde
Fellow of the Chartered Institute of Marketing (FCIM); Chartered Marketer from CIM | The Chartered Institute of Marketing

More Information

Social Presence :

Prographics :

Exp : 16 Location : Glasgow, Scotland, United Kingdom Job Level : Senior Designation : Vice President of Marketing at Systal Technology Solutions
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Insights For Selling To Graeme

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Graeme is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Graeme

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Graeme move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Graeme take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Graeme

Personality Compatibility


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