Grant Toups in

Grant Toups

Login to view DISC.
Global Chief Digital & Intelligence Officer at Burson
📍 Los Angeles Metropolitan Area, United States

Grant Toups leads global digital and intelligence at Burson, focusing on integrating AI and data to solve client challenges. A recognized CommTech leader, he previously served as Hill & Knowltons first Global CTO, creating AI-powered tools. People often call him a creative, forward-looking problem solver and a strategic thought partner.

Outside of work, Grant is an avid concert-goer and music aficionado, an amateur potter, and a seasoned scuba diver. He is also a vocal advocate for LGBTQ+ rights and was recognized as a PRWeek 2022 Pride in PR honoree for his advocacy.

He serves on the Board of Directors for the University of Southern Californias Annenberg Center for Public Relations.

Read the full overview →
Experience
13 Years
Current Role
Global Chief Digital & Intelligence Officer
Job Level
Leadership
Location
Los Angeles Metropolitan Area, United States
Personality Overview

How Grant shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Grant cares about

AI in Communications
Leads Burson's digital and intelligence portfolio, focusing on AI-enabled tools. He recently launched "Reputation Capital, " an AI-powered platform to quantify reputation's business impact.
Quantifying Reputation
Heavily involved in creating and launching Burson's "Reputation Capital" to make reputation a tangible, measurable asset for C-suites and boards.
+6 more topics Login to view topics
Career

Work history

2-2024
Global Chief Digital & Intelligence Officer
Burson
7-2022
Board Member
USC Annenberg Center for Public Relations
11-2021 - 6-2024
Global Chief Technology Officer
Hill & Knowlton
12-2020 - 6-2021
Managing Partner + Division President
ICF Next
12-2019 - 12-2020
Chief Client Officer
ICF Next
In the press

Media appearances

A talk with Grant Toups, global chief digital and intelligence officer. Featured in USC Annenberg School for Communication and Journalism
See now
Burson names Latz, Toups and Kief to lead technology and innovation. Featured in PRWeek
+3 more appearances Login to view media
Education
M.A.
University of Southern California
Bachelor of Science in Management
Tulane University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Burson Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Grant. Free, 10 seconds.