Greg MacHale

Questioner
DISC Type : c

Business Lead at Eudia

Ireland

Overview

Greg MacHale is a sales leader and Business Lead at Eudi, focused on empowering legal teams with AI to drive revenue growth. His background includes managing business expansion across Ireland and the UK. He holds a Post Graduate Diploma in Management Studies from Technological University Dublin.

He is focused on amplifying the Microsoft Stack for customers, using Eudias plug-ins to turn documents and emails into a compounding intelligence layer.

Personality Overview

Price-Sensitive

Systematic

Cautious & Analytical

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

AI in Legal
He actively promotes using AI to improve workforce efficiency for legal teams, freeing up experts to focus on work that moves their company forward.
Microsoft Integration
He is focused on how his company's technology integrates with and enhances the Microsoft Stack, specifically through Word and Outlook plug-ins.
Revenue Growth
His career is rooted in sales leadership and business development, with a stated focus on delivering revenue and margin growth for his organization.

Media Appearances

Greg has no verified media appearances

Work History

11-2025
Business Lead at Eudia
2-2018 - 11-2025
Head Of Business Development at Mail Metrics
9-2013 - 2-2018
Key Account Manager at Staples Advantage UK
10-2011 - 5-2013
Business Development Manager at United Wine Merchants
4-2009 - 10-2010
Service Centre Manager at Alcontrol Laboratories

Education

2001 - 2003
Post Grad Diploma in Management Studies from Technological University Dublin
1993 - 1996
Bachelor's Degree from University College Dublin

More Information

Social Presence :

Prographics :

Exp : 25 Location : Ireland Job Level : Senior Designation : Business Lead at Eudia
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Insights For Selling To Greg

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Greg is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Greg

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Greg move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Greg take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Greg

Personality Compatibility


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