Greg Van Horn in

Greg Van Horn

Collaborator · DISC type is
CEO / Founder at Launch Potato
📍 Delray Beach, Florida, United States

Greg is a serial entrepreneur who has built over a dozen multi-million dollar digital companies over 15 years. As CEO of Launch Potato, he leads strategy and growth, focusing on profitability, sustainability, and building a high-performing team culture. He began his career at 15 as a freelance web developer.

Outside of his primary CEO duties, Greg is a member of YPO (Young Presidents Organization). His personal interests include travel, food, and leveraging credit card points for adventures, such as a five-day trip to Playa Del Carmen. He is based in the South Florida area.

He started his first successful online business, a magazine subscription website, as a side project before quitting his full-time job at age 20 to pursue it.

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Experience
24 Years
Current Role
CEO / Founder
Job Level
Leadership
Location
Delray Beach, Florida, United States
Personality Overview

How Greg shows up

Example Driven
Fair-minded
Appreciative

They are more likely to opt for solutions that are proven in the market. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. Scenarios where both sides can come out as winners appeal to them greatly.

Priorities

Topics Greg cares about

Thriving Team Culture
He states that Launch Potato's success is attributed to its talented team and has cultivated a company recognized as a "Best Place to Work".
Digital Entrepreneurship
A serial founder, he has been building and scaling profitable digital companies since he was a teenager, with deep expertise in online business models.
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Career

Work history

2014
CEO / Founder
Launch Potato
2018
CEO / Founder
FinanceBuzz
3-2024
Explorer 305
YPO
2018
Investor
CollegeBacker
5-2017
Advisor
Traverse Data, Inc.
In the press

Media appearances

[Interview] Greg Van Horn, CEO of Launch Potato. Featured in Remotive
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Launch Potato Founder & CEO Greg Van Horn Named an Influential Business Leader. Featured in Launch Potato Blog
+2 more appearances Login to view media
Education
2002 - 2003
Business Administration / Marketing
Florida Atlantic University
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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