Gregory Halfacre in

Gregory Halfacre

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Digital Innovation Lead at Manchester United
📍 United Kingdom

Gregory is a digital growth specialist currently serving as the Digital Innovation Lead at Manchester United. He has extensive experience driving consumer revenue through subscriptions, e-commerce, and memberships from senior roles at major media companies like Condé Nast and News UK.

He has a keen professional interest in the broader European football landscape, following organizations like UEFA, and is focused on the intersection of sports, media, and technology.

He is actively seeking partnerships with companies specializing in immersive sports technologies, including AI, AR, and VR.

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Experience
14 Years
Current Role
Digital Innovation Lead
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

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Priorities

Topics Gregory cares about

Immersive Tech in Sports
He is actively meeting with and seeking recommendations for partners specializing in AI, AR, VR, and mixed-reality for sports applications.
Digital Fan Engagement
His role involves creating new digital experiences for fans, highlighted by his involvement in launching Manchester United's first-ever experience on Roblox.
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Career

Work history

9-2023
Digital Innovation Lead
Manchester United
10-2019 - 9-2023
Global Consumer Revenue Director
Condé Nast
8-2018 - 10-2019
Head of Growth
Tortoise Media
9-2016 - 8-2018
Head of Digital
News UK
9-2013 - 9-2016
Head of Social & Platforms
News UK
In the press

Media appearances

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Education

Gregory has no verified education history

Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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