Gregory Shoemaker

Observer
DISC Type : ci

Director, Engineering at Luminate

Blue Springs, Missouri, United States

Overview

Gregory Shoemaker is the Director of Engineering at Luminate, with an extensive background in data systems, including a long tenure at Nielsen. Colleagues describe him as knowledgeable, helpful, and caring. He holds a Bachelors in Electrical Engineering from the University of Missouri-Kansas City and certifications in data applications and sharing.

He is a key figure in the Kansas City data community, frequently organizing and promoting local Snowflake User Group meetings. His posts show a passion for bringing together like-minded professionals to discuss emerging topics like Agentic AI and data intelligence, fostering a collaborative tech environment in his local area.

Beyond his corporate role, Gregory is a proactive community builder and speaker at local tech events.

Personality Overview

Assertive

Example Seeker

Curious

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Snowflake Community
He actively organizes and promotes the Kansas City Snowflake User Group, demonstrating a passion for the platform and its community.
Data Engineering
His career progression from Manager of Data Systems at Nielsen to Director of Engineering at Luminate highlights his deep expertise in this area.
Agentic AI
He recently organized a user group meeting with a specific focus on discussing Agentic AI and Snowflake Intelligence, showing an interest in cutting-edge AI topics.

Media Appearances

Gregory has no verified media appearances

Work History

1-2025
Director, Engineering at Luminate
3-2023 - 1-2025
Senior Engineering Manager at Luminate
6-2022 - 3-2023
Senior Software Engineer at Luminate
1-2020 - 11-2022
Senior Software Engineer at MRC Entertainment
5-2008 - 10-2008
Database Administrator at YRC Logistics

Education

1998 - 2002
Bachelor in Electrical Engineering from University of Missouri-Kansas City

More Information

Social Presence :

Prographics :

Exp : 19 Location : Blue Springs, Missouri, United States Job Level : Mid-senior Designation : Director, Engineering at Luminate
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Insights For Selling To Gregory

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Ask them questions to understand their needs better while staying affable
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gregory is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Gregory

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Gregory move?

  • They like to analyze well and then make their decisions.
  • Can Gregory take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Gregory

Personality Compatibility


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