Gustavo Planter

Editor
DISC Type : CS

Director Comercial Zona Norte at Seguros Monterrey New York Life

Mexico

Overview

Gustavo is a seasoned sales director in the financial services sector, currently leading commercial operations at Seguros Monterrey New York Life. With a background at American Express and a degree in Economics from ITAM, he is an expert in negotiation, sales strategy, and team coaching. He also holds a certification in AI-Driven Leadership.

Beyond his corporate role, Gustavo has an interest in foreign languages and holds a certification in French. His professional curiosity extends to the broader insurance industry, where he follows major players such as Zurich Insurance, staying informed on market trends and competitive strategies.

He holds a certification in "AI-Driven Leadership: Strategies for the Future, " indicating a focus on integrating technology into sales management.

Personality Overview

Late Adopter

Fact-Driven

Slow Buyer

Being observant comes to them naturally.  They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Sales Leadership
As a long-time Commercial Director, he has a demonstrated history of leading sales teams and coaching professionals in the financial services industry.
Strategic Alliances
He was recently involved in the inauguration of a new module with Star Médica, highlighting his role in fostering key business partnerships for market expansion.
AI in Business
His certification in AI-Driven Leadership shows a clear interest in applying modern technology and artificial intelligence to enhance sales and management strategies.

Media Appearances

Gustavo has no verified media appearances

Work History

4-2024
Director Comercial Zona Norte at Seguros Monterrey New York Life
6-2020
Director Comercial Centro Sur at Seguros Monterrey New York Life
4-2016 - 6-2020
Sub Director Comercial at Seguros Monterrey New York Life
2011 - 2016
National Sales Manager at American Express
2009 - 2011
Credit Collections Manager (High Value Portafolio) at American Express

Education

1997 - 2003
Economics from Instituto Tecnológico Autónomo de México

More Information

Social Presence :

Prographics :

Exp : 22 Location : Mexico Job Level : Mid-senior Designation : Director Comercial Zona Norte at Seguros Monterrey New York Life
URL has been copied!

Insights For Selling To Gustavo

During A Call Or A Meeting

DO's

  • Use a presentation with information before getting into a live product walkthrough
  • Preferably use email to follow up with them instead of phone or Linkedin, engage by asking question or opinions
  • Actively address their concerns around change, risk, and acceptance by users

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid emotional and informal language, stay objective and to the point instead
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gustavo is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Gustavo

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Gustavo move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Gustavo take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Gustavo

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.