Heather Hancock in

Heather Hancock

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Owner | Fractional Solutions & Product Marketing Consultant at commfluence AI
📍 Washington DC-Baltimore Area, United States

Heather is a results-driven marketing executive with over 10 years of experience in AI-powered CX, CCaaS, and UCaaS solutions for major companies like Cisco and Avaya. A graduate of James Madison University, she is skilled in GTM strategy and product marketing. People who have worked with her often describe her as passionate, impactful, and a well-liked team player.

Heather shows a keen interest in the practical application of new technologies, attending industry summits to stay ahead of the curve. She engages with creative and modern tools, even using AI applications for personal projects like updating her professional headshot, showing a blend of professional curiosity and personal tech adoption.

She recently attended the UgenticAI Summit in Tysons Corner, VA, to learn about new AI tools for her clients.

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Experience
4 Years
Current Role
Owner | Fractional Solutions & Product Marketing Consultant
Job Level
Junior
Location
Washington DC-Baltimore Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Heather cares about

Agentic AI
Frequently writes about how Agentic AI can solve key business issues, from improving customer experience to reducing employee burnout in contact centers.
Go-to-Market Strategy
Specializes in creating and executing GTM strategies for enterprise technology, having led successful product launches and created new revenue streams at companies like Cisco and Vonage.
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Career

Work history

5-2019
Owner | Fractional Solutions & Product Marketing Consultant
commfluence AI
10-2021 - 8-2024
Director, AI Solutions and Product Marketing
IntelePeer
7-2020 - 12-2020
Consultant, Sr. Manager, B2B Product & Solutions Marketing
Samsung Mobile
Sr. Solutions Manager, Marketing Communications, Unified Communication Portfolio
Avaya
Solutions Marketing Lead, CCaaS & UCaaS Enterprise Portfolio
Cisco
In the press

Media appearances

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Education
Bachelor of Business Administration (BBA)
James Madison University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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