Heather Kanipe

Energizer
DISC Type : I

Director, Engineering Operations at Syndio

Greater Chicago Area, United States

Overview

Heather is the Director of Engineering Operations at Syndio, bringing 21 years of digital experience in project management, marketing, and business development. An expert strategist with a deep understanding of consumer data, she holds a Bachelor of Science from the University of Southern California.

Colleagues have praised her for being well-organized and consistently two steps ahead in planning and issue resolution.

Personality Overview

Full Of Energy

Believer

Imaginative

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are people oriented, friendly and like creating new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Engineering Operations
As the Director of Engineering Operations at Syndio, this is her primary area of responsibility and professional focus.
Technical Project Management
Her career progression at Syndio from Manager to Director in this field underscores her deep expertise and leadership.
Data-Driven Marketing
She is noted for her deep understanding of consumer demographic data and its application to digital marketing effectiveness.

Media Appearances

Heather has no verified media appearances

Work History

3-2025
Director, Engineering Operations at Syndio
3-2024 - 4-2025
Senior Manager, Technical Project Management at Syndio at Syndio
11-2021 - 3-2024
Manager, Technical Project Management at Syndio
7-2021 - 11-2021
Data Services Product Manager at Neighborhoods.com
12-2017 - 11-2021
Director of PMO at Neighborhoods.com

Education

1997 - 2001
Bachelor of Science (B.S.) from University of Southern California

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Director, Engineering Operations at Syndio
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Insights For Selling To Heather

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t be too formal, focus on building comfort and trust
  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heather is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Heather

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Heather move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Heather take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Heather

Personality Compatibility


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