Heidi Hedger

Examiner
DISC Type : cs

Director of Marketing, Interactive & Digital at AIR Communities

Denver Metropolitan Area, United States

Overview

Heidi has no verified overview

Personality Overview

Late Adopter

Tough To Convince

Overcautious

They do not like taking risks at all and go for proven options in the end.  They tend to be clear about their needs and limitations and are unlikely to promise too much. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Heidi has no verified topics they care about

Media Appearances

Heidi has no verified media appearances

Work History

4-2023
Director of Marketing, Interactive & Digital at AIR Communities
1-2021 - 3-2023
Senior Marketing Manager, Interactive at AIR Communities
4-2016 - 12-2020
Marketing Project Manager, Redevelopment at AIR Communities
8-2012 - 8-2014
Marketing Manager at F+W Media, Inc.
10-2011 - 8-2012
Marketing Manager at Interweave

Education

2004 - 2008
Bachelor of Science (B.S.) from Colorado State University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Denver Metropolitan Area, United States Job Level : Mid-senior Designation : Director of Marketing, Interactive & Digital at AIR Communities
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Insights For Selling To Heidi

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heidi is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Heidi

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Heidi move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Heidi take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Heidi

Personality Compatibility


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