Heidi Liu

Inquirer
DISC Type : cd

Marketing Director at Nielsen-Massey Vanillas

Greater Chicago Area, United States

Overview

Heidi has no verified overview

Personality Overview

ROI Conscious

Hard To Convince

Judgemental

They respond well to confident salespeople.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Heidi has no verified topics they care about

Media Appearances

Heidi has no verified media appearances

Work History

2-2025
Marketing Director at Nielsen-Massey Vanillas
7-2021 - 2-2025
Product Line Manager at Blommer Chocolate Company
8-2018 - 7-2021
Product Manager at Synergy Flavors
1-2007 - 4-2018
Regional Sales Manager, Global Ingredients at Bay Valley Foods, A Treehouse Foods Company
2003 - 2007
Regional Sales Manager, Asia Pacific at Dean Foods

Education

Master of Business Administration - MBA from Thunderbird School of Global Management
Bachelor of Arts - BA from Xi'an International Studies University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Marketing Director at Nielsen-Massey Vanillas
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Insights For Selling To Heidi

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Be crisp while making the pitch
  • Refer to testimonials from others in similar positions

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Avoid repeating yourself or making generalizations
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Heidi is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Heidi

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Heidi move?

  • Their decision making speed is somewhere in the middle.
  • Can Heidi take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Heidi

Personality Compatibility


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