Helga Wobst in

Helga Wobst

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Chief Commercial Officer (CCO) & Partner at Scape
📍 Bogota, D.C., Capital District, Colombia

Helga Wobst is the Chief Commercial Officer (CCO) & Partner at Scape, leading B2B and B2C commercial strategy across Latin America. With over 15 years of experience at companies like Betterfly and Rappi, she specializes in commercial management, market development, and building high-performance teams in the technology and retail sectors.

Outside of her corporate roles, Helga has a creative passion for interior design, which she formally studied in Miami. She is enthusiastic about contributing to companies dedicated to enhancing peoples well-being and relaxation, aligning her professional drive with personal values centered on positive impact.

Helga holds a degree in Interior Design, a unique qualification that complements her extensive commercial and financial expertise in the tech industry.

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Experience
24 Years
Current Role
Chief Commercial Officer (CCO) & Partner
Job Level
Leadership
Location
Bogota, D.C., Capital District, Colombia
Personality Overview

How Helga shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Helga cares about

Corporate Wellness
Drives Scape's B2B model, offering wellness services as employee benefits to reduce stress, improve productivity, and increase talent retention in corporate environments.
B2B Market Expansion
As CCO at Scape, she is focused on expanding the company's B2B corporate wellness services across key markets in Latin America, including Mexico, Colombia, and Chile.
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Career

Work history

7-2024
Chief Commercial Officer (CCO) & Partner
Scape
1-2024 - 6-2024
Senior Vice President of Enterprise
Betterfly
7-2023 - 1-2024
Country Manager Betterfly Mexico & Colombia
Betterfly
4-2022 - 7-2024
Country Manager Colombia Betterfly
Betterfly
1-2021 - 4-2022
Head Global Special Projects (Dark Kitchens / Digital Brands /Fine Dining /Business Development)
Rappi
In the press

Media appearances

Colombiana Helga Wobst liderará las ventas de Scape para Latinoamérica. Featured in Forbes México
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SCAPE nombra a Helga Wobst como nueva Chief Commercial Officer. Featured in Mundo Ejecutivo
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Education
2013 - 2014
Especializacion Gerencia Comercial
Universidad de La Sabana
2005 - 2007
Interior Design
Miami School of Arts
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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