Hemaprabhu Jayanna

Examiner
DISC Type : cs

Senior Director, Product Security - Architecture & Engineering at AMD

Folsom, California, United States

Overview

Hemaprabhu Jayanna is the Senior Director of Product Security at AMD, leading architecture and engineering. With previous senior roles at Intel and Micron, he has deep expertise in platform security and system software. He holds a Masters degree from Western Michigan University.

He is a prolific inventor, co-authoring multiple patents related to secure memory systems and computer architecture from his time at Intel and Micron.

Personality Overview

Late Adopter

Process Oriented

Overcautious

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Hardware Security
He is a leader in Project Caliptra, an open-source hardware root-of-trust initiative, and frequently speaks on the topic at industry events like the OCP Global Summit.
Open Source Collaboration
His leadership role within the Open Compute Project's (OCP) Caliptra initiative highlights his focus on collaborative, open standards for security.
Secure Architecture
His entire career, from Micron and Intel to AMD, along with his patents, has been focused on designing secure system and platform architectures.

Media Appearances

Hemaprabhu has no verified media appearances

Work History

4-2020
Senior Director, Product Security - Architecture & Engineering at AMD
4-2017 - 4-2020
System Software Architect at Intel Corporation
5-2013 - 4-2017
Design Engineering Lead at Micron Technology
4-2012 - 5-2013
Platform Security Architect at Intel Corporation
10-2010 - 4-2012
Security Architect at Intel Corporation

Education

1998 - 2000
Master's degree from Western Michigan University
1993 - 1997
Bachelor's degree from Bangalore University

More Information

Social Presence :

Prographics :

Exp : 25 Location : Folsom, California, United States Job Level : Senior Designation : Senior Director, Product Security - Architecture & Engineering at AMD
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Insights For Selling To Hemaprabhu

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hemaprabhu is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Hemaprabhu

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Hemaprabhu move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Hemaprabhu take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Hemaprabhu

Personality Compatibility


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