Holger Fischer
Login to view DISC.Holger Fischer is the Global Head of Brand Strategy at Deutsche Bank, where he leads brand transformation by connecting strategy with customer experience, technology, and culture. His expertise lies in building data- and AI-powered marketing models to drive commercial impact. He previously worked at McKinsey & Company before joining Deutsche Bank in 2011.
Outside of his primary role, Holger is passionate about mentoring the next generation of marketers. He frequently engages with university students from institutions like Pforzheim University and Emerson College, sharing insights on brand strategy, customer experience, and navigating the complexities of the modern business world.
Unique fact: Holger has a deep appreciation for brand history, celebrating enduring symbols like the Deutsche Bank “slash in a square” logo, which was created in 1974.
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