Holly Dibbens

Energizer
DISC Type : I

Global Head of Marketing & Communications at Rigby & Peller

Greater London, England, United Kingdom

Overview

Holly Dibbens is the Global Head of Marketing & Communications at Rigby & Peller, a luxury British lingerie retailer. With over a decade of experience in luxury retail, she is recognized for building brands, leading organizational change, and driving business growth. She earned her BA (Hons) from the University of Leeds.

She is described as a collaborative and energetic leader who has built and nurtured multi-disciplined, agile teams. Her passion lies in being a customer champion, representing their voice and shaping organizations to meet their needs.

Holly was recognized by PR Week as a Top 30 under 30 for her contributions to the communications industry.

Personality Overview

Imaginative

Informal

Relationship Oriented

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are really good at seeing what the long-term impacts of their decisions could be. They are friendly, approachable and love to make new connections.

Topics They Care About

Luxury Retail Marketing
Her extensive experience in luxury retail, particularly with Rigby & Peller, highlights her expertise in brand communications for this sector.
Brand Building
Her introduction emphasizes her passion for building brands with purpose and leading organizational change to drive business growth.
Customer Experience
She identifies herself as a "customer champion" focused on orchestrating customer experiences and shaping organizations to meet their needs.

Media Appearances

Holly has no verified media appearances

Work History

11-2016
Global Head of Marketing & Communications at Rigby & Peller
11-2014 - 11-2016
Head of Marketing & PR at Rigby & Peller
8-2012 - 11-2014
Head of Communications at Portas
Head of PR at MRM//McCann
PR Manager at MRM//McCann

Education

2002 - 2005
BA (Hons) from University of Leeds

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater London, England, United Kingdom Job Level : Mid-senior Designation : Global Head of Marketing & Communications at Rigby & Peller
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Insights For Selling To Holly

During A Call Or A Meeting

DO's

  • Speak enthusiastically with energy, maintain a clear and confident tone
  • Invite them for a lunch or a drink/coffee
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Holly is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Holly

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Holly move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Holly take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Holly

Personality Compatibility


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