Howard Chen

Energizer
DISC Type : I

VP of Product at Scopely

Los Angeles Metropolitan Area, United States

Overview

Howard Chen is the VP of Product at Scopely, with a deep background in the mobile gaming industry from roles at Electronic Arts, Google, and Disney. He is an expert in live service operations, monetization, and product strategy for major titles like FIFA Mobile and Battlefield Mobile. Colleagues describe him as a supportive, transparent, and knowledgeable leader.



He once co-authored an article and appeared on a podcast discussing mobile game strategy with a Scopely GM before joining the company as a VP.

Personality Overview

Informal

Big Picture Person

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They excel at seeing the bigger picture, and the long-term impact of their decisions. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Live Service Monetization
His expertise at both Electronic Arts and Google Play focused on live services, monetization, and operating live games, which remains central to his role at Scopely.
Mobile Gaming Strategy
As a consultant at Google Play, he advised major developers on growth. He has also co-authored whitepapers and spoken on podcasts about strategies for success in mobile gaming.
Product Team Leadership
He has a history of building and scaling product teams from the ground up and is actively hiring for leadership roles on his current team for Marvel Strike Force.

Media Appearances

Howard has no verified media appearances

Work History

11-2023
VP of Product at Scopely
2-2023 - 11-2023
Global Head of Product Management at Electronic Arts (EA)
8-2021 - 1-2023
Head of Product Management at Electronic Arts (EA)
8-2019 - 7-2021
Developer Growth Consultant (Google Play) at Google
5-2019 - 8-2019
Senior Manager, Product Management at Electronic Arts (EA)

Education

2014 - 2016
Master of Business Administration (M.B.A.) from USC Marshall School of Business
Bachelor’s Degree from Carnegie Mellon University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Los Angeles Metropolitan Area, United States Job Level : Senior Designation : VP of Product at Scopely
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Insights For Selling To Howard

During A Call Or A Meeting

DO's

  • Talk anecdotally about the customer experience that your product offers
  • Share some stories about how you you have helped people in similar positions succeed
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid overloading them with too much detail
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Howard is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Howard

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Howard move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Howard take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Howard

Personality Compatibility


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