Hua Zheng

Examiner
DISC Type : cs

Senoir Director, Atlanta Engineering Center at Micron Technology

Atlanta, Georgia, United States

Overview

Hua Zheng is a Senior Director at Micron Technology, leading the Atlanta Engineering Center. An alumnus of Fudan University and Clemson University, he has over 25 years of experience in product engineering and DRAM design. He is a proven leader, having successfully built and scaled three of Micron’s key global design sites from the ground up.

A visionary leader described as being focused on people, culture, and community. He is actively involved in talent acquisition and development, frequently participating in university career fairs and promoting cohort-based programs to attract new engineers into the semiconductor industry.

Unique fact: Hua holds over 30 approved patents for his work in the industry.

Personality Overview

Unexpressive

Process Oriented

Status Quo Seeker

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  Being observant comes to them naturally. They are thorough and always follow a systematic approach.

Topics They Care About

Global Site Leadership
He has built and led three major design centers from the ground up for Micron, including in Shanghai, India, and now Atlanta.
Memory Innovation
With over 30 patents, he led the design for Micron's first synchronous graphic RAM (SGRAM) and continues to drive memory technology development.
Engineering Talent
Passionate about nurturing new talent, he actively recruits from universities and promotes paid learning programs for recent graduates.

Media Appearances

Hua has no verified media appearances

Work History

2-2022
Senoir Director, Atlanta Engineering Center at Micron Technology
12-2002 - 1-2022
Senior Director, Shanghai Engineering Center at Micron Technology
1-1997 - 7-2001
DRAM Design Manager at Winbond
7-1990 - 12-1996
DRAM design project leader at Micron Technology

Education

1987 - 1990
MS from Clemson University
9-1984 - 6-1986
Master's degree from University of Pittsburgh

More Information

Social Presence :

Prographics :

Exp : 34 Location : Atlanta, Georgia, United States Job Level : Mid-senior Designation : Senoir Director, Atlanta Engineering Center at Micron Technology
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Insights For Selling To Hua

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Hua is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Hua

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Hua move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Hua take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Hua

Personality Compatibility


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