Ian Burton

Observer
DISC Type : ci

Director at fVenn

London, England, United Kingdom

Overview

Ian has no verified overview

Personality Overview

Curious

Assertive

Example Seeker

They are likely to ask many questions and look heavily for supporting information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally strong communicators and are not easy to convince.

Topics They Care About

Ian has no verified topics they care about

Media Appearances

Ian has no verified media appearances

Work History

3-2026
Director at fVenn
5-2023 - 11-2024
Senior Strategic Client Director at Pictet Asset Management
11-2018 - 5-2023
Head of Global Consultant Relations and UK Institutional at Pictet Asset Management
5-2015 - 11-2018
Senior Sales Manager at Pictet Asset Management
7-2010 - 5-2015
Head of UK Consultant Relations at AllianceBernstein

Education

1986 - 1990
BEng from Loughborough University

More Information

Social Presence :

Prographics :

Exp : 34 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Director at fVenn
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Insights For Selling To Ian

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ian is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Ian

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Ian move?

  • They like to analyze well and then make their decisions.
  • Can Ian take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Ian

Personality Compatibility


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