Itamar Lavender

Observer
DISC Type : ic

CTO | Co-Founder at Jed Security

Tel Aviv District, Israel

Overview

Itamar Lavender is the CTO and Co-Founder of Jed Security, bringing over 25 years of experience in building secure, scalable software. Previously, as Chief Architect at Check Point, he built their first SaaS product and established the companys DevOps culture. Colleagues describe him as a professional, creative, and strategic leader with exceptional technical and problem-solving skills.

While his professional life is well-documented, public information about his personal hobbies and interests is not readily available. He has demonstrated a passion for hands-on coding and solving complex technical challenges, contributing to open-source projects and answering questions on developer forums.

He led the development of SourceGuard (ShiftLeft) at Check Point, successfully turning an internal security tool into a commercial product.

Personality Overview

Assertive

Curious

Example Seeker

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

AI-Powered Pen Testing
His current focus at Jed Security is on using AI for continuous, automated penetration testing to proactively find and validate application vulnerabilities as they emerge.
Cloud-Native Security
He has deep expertise in cloud architecture, having built Check Point's first SaaS product on AWS and championed zero-downtime, cloud-native deployment strategies.
DevOps & Automation
He established the first DevOps group at Check Point and has a long history of building automated processes and CI/CD pipelines to support rapid development cycles.

Media Appearances

Itamar has no verified media appearances

Work History

5-2022
CTO | Co-Founder at Jed Security
4-2020 - 5-2022
Director, Chief Architect at Check Point Software Technologies, Ltd.
7-2018 - 4-2020
Director of Devops at Check Point Software Technologies, Ltd.
4-2015 - 7-2018
Group Manager at Check Point Software Technologies, Ltd.
1-2013 - 8-2015
Director, Online Operations at Lacoon Mobile Security (acquired by Checkpoint)

Education

Itamar has no verified education history

More Information

Social Presence :

Prographics :

Exp : 22 Location : Tel Aviv District, Israel Job Level : Leadership Designation : CTO | Co-Founder at Jed Security
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Insights For Selling To Itamar

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Ask them questions to understand their needs better while staying affable
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Itamar is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Itamar

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Itamar move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Itamar take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Itamar

Personality Compatibility


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