Jack Reed

Critic
DISC Type : C

Co-Founder at Lightfield

Denver, Colorado, United States

Overview

Jack is a full-stack engineer and Co-Founder of Lightfield with deep expertise in geospatial technology. Educated at Georgia Tech and Georgia State, his career includes engineering roles at Tome and Stanford University, where he led projects building search and access to digital library content.

He is a passionate community builder and a leader in open source, having co-founded software used by millions. His academic work and publications show a strong interest in using technology for community engagement, citizen science, and addressing public health challenges through mapping.

Unique fact: Jack is an award-winning developer who won first place at the Esri UC Hackathon in 2013.

Personality Overview

Critic

Information Seeker

Objective Thinker

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They like to do things independently and don’t look for support from others.

Topics They Care About

AI Product Development
At Lightfield, he is focused on turning unstructured data and communications into actionable intelligence, and recently posted about shipping AI products quickly.
SaaS Automation
He recently launched workflows and webhooks at Lightfield to automate sales data entry from external events like Stripe payments and support tickets.
Geospatial Software
A seasoned geospatial expert who previously led development of mapping and data visualization applications for research at Stanford and Georgia State University.

Media Appearances

Jack has no verified media appearances

Work History

3-2025
Co-Founder at Lightfield
7-2024 - 3-2025
Principal Engineer at Tome
4-2021 - 7-2024
Software Engineer at Tome
1-2014 - 4-2021
Software Engineer at Stanford University
1-2010 - 12-2013
Director Geospatial Laboratories/ Department Technology Manager at Georgia State University

Education

2013 - 2017
Master of Science (M.S.) from Georgia Institute of Technology
2008 - 2010
B.S. from Georgia State University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Denver, Colorado, United States Job Level : Leadership Designation : Co-Founder at Lightfield
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Insights For Selling To Jack

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jack is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Jack

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Jack move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Jack take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Jack

Personality Compatibility


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