James Zhao in

James Zhao

Observer · DISC type ci
Founder and Agent Builder at Unibound
📍 London, England, United Kingdom

James has a background transitioning from a technical role to leading sales and marketing, where he gained significant experience. He is focused on the practical application and implementation of new technologies, particularly AI agents, and understands the nuances of integrating them effectively into business operations.

Outside of his professional life, James is family-oriented and takes great pride in his younger brothers achievements, especially his early start in the tech world through coding and hackathons. He also enjoys traveling internationally with friends, as shown by a recent trip to Bucharest.

He once compiled life advice from his professional network to create a guide for his brothers 18th birthday.

Read the full overview →
Experience
11 Years
Current Role
Founder and Agent Builder
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How James shows up

Value Driven
Curious
Example Seeker

They often ask many questions and rely heavily on information and documentation. They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Priorities

Topics James cares about

AI Implementation
He believes AI agents are often misunderstood and require a different implementation approach than traditional SaaS products to be effective.
Sales Leadership
Shared his experience of the steep learning curve when moving from a technical background to heading up sales and marketing.
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Career

Work history

2-2025
Founder and Agent Builder
Unibound
9-2016 - 12-2024
Co-Founder
Thought&Function
3-2016 - 2-2017
Web and Mobile Consultant
KPMG
2-2015 - 10-2015
Senior Software Developer
Barclays Investment Bank
10-2013 - 1-2015
Technology Consultant
KPMG
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2007 - 2010
BEng
University of Warwick
2000 - 2007
Education details unavailable
The Latymer School
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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