Jamie is the CRO Manager for Boots. com, leading a specialist experimentation and personalisation team he built from the ground up. His expertise spans multiple digital disciplines, including e-commerce, digital merchandising, and voice of customer. He holds a Bachelor of Science from Lancaster University and a Conversion Optimisation Minidegree from CXL.
He is a collaborative leader focused on building strong team relationships to drive project success. Jamie has recently been recruiting for his optimisation team, highlighting opportunities for growth, development, and innovation within a hybrid working model.
Unique fact: He started the entire CRO and Experimentation program at Boots. com from scratch.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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