Janet Giesen

Trailblazer
DISC Type : ID

Strategic Incubation Projects at Snyk

New York City Metropolitan Area, United States

Overview

Janet Giesen is a Go-to-Market and Operations Consultant specializing in launching AI and data products for B2B tech companies like Snyk and Qlik. Drawing on her MBA from NYU Stern, she excels at optimizing GTM motions and business operations. Colleagues describe her as a results-focused, collaborative leader and a "true operator."

She led Qlik’s brand and website relaunch, which resulted in a 64% boost in homepage engagement.

Personality Overview

Achievement-Oriented

Charismatic

Values Relationships

They like to keep things under control.  They are charming and have the ability to align others behind their decisions. They will fight for you if they come to believe in you.

Topics They Care About

AI Product Launches
She provides go-to-market planning for new AI offerings, having recently supported the launch of Qlik Staige and new AI security incubations at Snyk.
Go-to-Market Strategy
As a consultant, she advises B2B tech companies on GTM planning, pipeline management, and launching new digital experiences.
SaaS Business Models
As a member of Commvault's SaaS Advisory Board, she works directly with leadership on go-to-market strategy for their SaaS business.

Media Appearances

Women Leading Security Episode 3. Featured in Snyk

See Now

Work History

6-2024
Strategic Incubation Projects at Snyk
3-2022
Advisor at Firneo
9-2021
Principal at JetPath Consulting
9-2021
GTM Strategy Consultant at Qlik
5-2021 - 6-2023
Advisory Board Member at Commvault

Education

2008 - 2010
MBA from NYU Stern School of Business
Professional Certification in Publishing from Columbia University - Graduate School of Journalism

More Information

Social Presence :

Prographics :

Exp : 19 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Strategic Incubation Projects at Snyk
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Insights For Selling To Janet

During A Call Or A Meeting

DO's

  • Address your competition clearly and confidently
  • Keep your pitch focused on the impact but nurture the relationship too
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Avoid unnecessary negativity or slowness
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Janet is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Janet

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Janet move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Janet take some risk or not?

  • They can take risks if necessary.

You And Janet

Personality Compatibility


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