Jared Lichtman

Evaluator
DISC Type : scd

Partnerships Manager at SendtoWin

Boynton Beach, Florida, United States

Overview

Jared is a real estate professional with over 15 years of experience, specializing in multifamily acquisitions. He was instrumental in scaling LN Development Groups portfolio to over 3, 000 units, valued at more than $250M. He is a graduate of Montclair State University.

Outside of real estate, Jared is a passionate entrepreneur, having co-founded two companies with his wife: the baby brand Atlas Grey and Tiny Noms, a healthy snack company. A vegan and father of two, he is deeply interested in holistic nutrition and clean ingredients.

He founded Tiny Noms, a marketplace for healthy kids snacks, based on his personal mission to find nourishing, allergy-friendly options for his own family.

Personality Overview

Fast But Analytical

Quality Focused

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Multifamily Investing
His core expertise. He emphasizes the importance of "buying at the right price" rather than relying solely on aggressive growth projections in real estate deals.
Entrepreneurship
Having co-founded two companies, Atlas Grey and Tiny Noms, he also reflects on the mental health challenges and realities of building a business from the ground up.
Clean Nutrition
As a vegan and founder of a healthy snack company for kids, he is personally and professionally passionate about clean, high-quality, and allergy-friendly ingredients.

Media Appearances

Jared has no verified media appearances

Work History

2-2025
Partnerships Manager at SendtoWin
4-2022
Co-Founder at Atlas Grey
10-2008 - 6-2022
Vice President - Acquisitions & Investor Relations at LN Development Group

Education

Bachelor's degree from Montclair State University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Boynton Beach, Florida, United States Job Level : Middle Designation : Partnerships Manager at SendtoWin
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Insights For Selling To Jared

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jared is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jared

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jared move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jared take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jared

Personality Compatibility


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