Jasmine Yung

Critic
DISC Type : C

Marketing Specialist at Kikkoman Sales USA, Inc.

San Francisco Bay Area, United States

Overview

Jasmine is a Marketing Specialist at Kikkoman Sales USA, Inc. , focusing on brand strategy and data analytics. She develops and executes marketing programs for North American Foodservice, leveraging her Economics degree from UC Santa Cruz. Her expertise includes market research, social media management, and SEO.

Outside of her core role, Jasmine is passionate about professional development and networking within the food industry. She has held leadership positions in organizations like Alpha Kappa Psi, supporting students, and actively participates in industry conferences to connect with other professionals and explore emerging trends.

She recently helped showcase an innovative new recipe: Japanese Caviar Bliss Bites.

Personality Overview

Critic

ROI Driven

Objective Thinker

It is very likely that they will negotiate pricing or other important terms.  They prefer to analyze logically and value objective facts over emotions. They like to take decisions independently and do not seek others' support often.

Topics They Care About

Foodservice Marketing
Her current role focuses on planning and executing marketing programs for Kikkoman's North American Foodservice division and attending industry events like the Flavor Experience conference.
Data-Driven Storytelling
She expresses a fascination with how data can inform compelling narratives that resonate with audiences, a key part of her marketing approach.
Digital Brand Strategy
Her skillset includes social media management, SEO optimization, and email marketing, supported by a Google Digital Marketing & E-Commerce certificate.

Media Appearances

Jasmine has no verified media appearances

Work History

4-2025
Marketing Specialist at Kikkoman Sales USA, Inc.
7-2023 - 4-2025
Marketing Coordinator at Kikkoman Sales USA, Inc.
2-2023 - 6-2023
Marketing Intern at RippleMatch
11-2022 - 6-2023
Vice President of Professional Development at Alpha Kappa Psi, Chi Gamma
6-2022 - 1-2023
Social Media Marketing Intern at Panda Restaurant Group

Education

9-2021 - 6-2023
Bachelor's of Economics from University of California, Santa Cruz

More Information

Social Presence :

Prographics :

Exp : 6 Location : San Francisco Bay Area, United States Job Level : Junior Designation : Marketing Specialist at Kikkoman Sales USA, Inc.
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Insights For Selling To Jasmine

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jasmine is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Jasmine

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Jasmine move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Jasmine take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Jasmine

Personality Compatibility


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