Jennia Parkin in

Jennia Parkin

Inquirer · DISC type dc
SVP Marketing and Creative at Cricut
📍 Draper, Utah, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
20 Years
Current Role
SVP Marketing and Creative
Job Level
Leadership
Location
Draper, Utah, United States
Personality Overview

How Jennia shows up

Upfront
ROI Conscious
Demanding

They care equally about the product and its potential impact. They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Priorities

Topics Jennia cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

5-2025
SVP Marketing and Creative
Cricut
1-2023 - 11-2025
Vice President, Engagement
Cricut
6-2020 - 1-2023
Vice President Global Product Management, Machines
Cricut
4-2018 - 6-2020
Product Director, Hardware
Cricut
5-2017 - 4-2018
Senior Product Manager
Cricut
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2009 - 2011
Master of Business Administration
Brigham Young University
2001 - 2004
Master of Arts
Brigham Young University
1997 - 2001
Bachelor of Arts
Brigham Young University
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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