Jennifer Backler

Questioner
DISC Type : c

Director Professional Practice and Clinical Informatics at Cambridge Memorial Hospital

Canada

Overview

Jennifer Backler is the Director of Professional Practice and Clinical Informatics at Cambridge Memorial Hospital. A certified Project Management Professional (PMP) with a background as an Emergency RN, she specializes in leading large-scale clinical system implementations and driving digital transformation in healthcare to improve patient care.

Jennifer is a passionate advocate for empathy and compassion in the workplace. She believes in fostering a supportive environment for both staff and patients and is proud to work with leaders who share these core values daily in their practice.

She received the Collaborative Practice Innovation Award for her innovative work on a patient order sets project.

Personality Overview

Systematic

Value Seeker

Not Easily Convinced

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Digital Health Transformation
As the clinical lead for Cambridge Memorial Hospital's new HIS project, she is focused on enhancing care coordination and leveraging new digital tools for patients and staff.
Empathetic Leadership
She has publicly expressed the importance of empathy in the workplace, valuing leaders who show compassion to both staff and patients.
Clinical Informatics
Her entire career trajectory, from specialist to director, is centered on applying clinical informatics to improve hospital-wide systems like Meditech and Epic.

Media Appearances

Jennifer Backler - Cambridge Memorial Hospital. Featured in Cambridge Memorial Hospital

See Now

Work History

8-2022
Director Professional Practice and Clinical Informatics at Cambridge Memorial Hospital
10-2018 - 7-2022
Manager - Clinical Applications & Informatics at St. Joseph's Healthcare Hamilton
7-2015 - 10-2018
Application Specialist at St. Joseph's Healthcare Hamilton
12-2014 - 7-2015
Clinical Informatics Specialist - eDoc Project at Joseph Brant Hospital & Foundation
6-2012 - 12-2014
Project Manager - Patient Order Sets Project at Joseph Brant Hospital & Foundation

Education

BS from Western Governors University
Post Grad Cert. from George Brown Polytechnic

More Information

Social Presence :

Prographics :

Exp : 27 Location : Canada Job Level : Mid-senior Designation : Director Professional Practice and Clinical Informatics at Cambridge Memorial Hospital
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Insights For Selling To Jennifer

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jennifer is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Jennifer

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jennifer move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Jennifer take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Jennifer

Personality Compatibility


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