Jesse Johnstone in

Jesse Johnstone

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President at Fibrenew
📍 Calgary, Alberta, Canada

Jesse Johnstone is the President of Fibrenew, a global franchise with over 300 locations. A technologist by trade with an Executive MBA, he has leveraged his background in technology and marketing to lead the companys significant growth. He is passionate about supporting his franchise partners in achieving their business goals.

Describing himself as an "eternal optimist at heart, " Jesse is also an occasional drummer, a passion likely influenced by his father, who owned a chain of retail music stores. His Bachelor of Fine Arts degree and early career in web design underscore a long-standing creative and artistic side.

Unique fact: Jesse is an occasional drummer and hosts a business and life podcast for his franchisees called the Fibrenew Exchange.

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Experience
20 Years
Current Role
President
Location
Calgary, Alberta, Canada
Personality Overview

How Jesse shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Jesse cares about

Franchise Success
He is deeply focused on the success of Fibrenew's 300+ franchise partners, providing them with robust support systems to achieve their lifestyle and financial goals.
Sustainable Business
He frequently highlights the eco-friendly aspect of Fibrenew's restoration services, which save items from landfills and align with modern consumer values.
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Career

Work history

5-2019
President
Fibrenew
4-2018 - 5-2019
VP Operations
Fibrenew
1-2014 - 3-2018
VP Technology and Marketing
Fibrenew
8-2006 - 12-2013
Technical Director
Grandora Communications
9-2004 - 8-2006
Software Sales Support
Netmail Inc.
In the press

Media appearances

Interview With The President Of Fibrenew. Featured in Fibrenew Blog
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The Great Resignation & The Future Of Work: Jesse Johnstone Of Fibrenew on How Employers and Employees Can Thrive. Featured in Medium (Authority Magazine)
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Education
10-2024 - 11-2025
Executive MBA
Valar Institute
2006 - 2009
BFA
The University of Lethbridge
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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