Jim Cronin

Observer
DISC Type : ci

Chief Executive Officer at ProclaimRx

New York City Metropolitan Area, United States

Overview

Jim Cronin is the CEO and Co-Founder of ProclaimRx, where he focuses on enhancing biopharma commercialization with AI-driven solutions. A graduate of Columbia Business School, he has deep expertise in sales leadership and scaling ventures, consistently driving transformative growth in the healthcare intelligence sector throughout his career.

He was instrumental in building a previous companys oncology business unit from a startup concept into the industrys recognized gold standard for measuring sales force performance.

Personality Overview

Curious

Assertive

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

AI in Healthcare
His current company, ProclaimRx, and its core product, PLAiTO™, are centered on using next-generation AI to provide real-time intelligence for biopharma commercial teams.
Biopharma Commercialization
His entire career is focused on improving sales and marketing effectiveness for biopharma, disrupting traditional methods with innovative, data-driven solutions.
Oncology Markets
He previously built an oncology business unit into an industry leader and has co-authored publications specifically on promotional strategy and resource allocation in oncology.

Media Appearances

Jim has no verified media appearances

Work History

8-2023
Chief Executive Officer at ProclaimRx
1-2019 - 7-2023
General Manager BrandImpact & Head of Sales Primary Intelligence at IQVIA
1-2016 - 1-2019
General Manager at IQVIA
11-2014 - 1-2016
General Manager at AlphaImpactRx
6-2011 - 11-2014
Senior Vice President - Oncology at Symphony Health Solutions

Education

Education details unavailable from Fairfield University
Accounting and Finance from Columbia Business School

More Information

Social Presence :

Prographics :

Exp : 29 Location : New York City Metropolitan Area, United States Job Level : Leadership Designation : Chief Executive Officer at ProclaimRx
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Insights For Selling To Jim

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Ask them questions to understand their needs better while staying affable
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jim is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Jim

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Jim move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Jim take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Jim

Personality Compatibility


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