Jo Jones

Observer
DISC Type : ic

Chief Financial Officer at SmartSearch

Nottinghamshire, England, United Kingdom

Overview

Jo Jones is the CFO at SmartSearch, a senior finance leader with over 20 years of experience in business growth, M&A, and finance transformation. Her career spans private equity-backed and listed companies like IVC Evidensia, Ideagen, and Experian. She holds a BA from the University of Nottingham.

Passionate about talent management, Jo has a strong track record of developing high-performance teams and fostering a positive team culture. She once took a deliberate career break to focus on her health and well-being following an accident, highlighting her resilience and focus on personal wellness.

After an accident with unforeseen consequences, she chose to take time away from work to focus on her recovery.

Personality Overview

Assertive

Example Seeker

Curious

They often ask many questions and rely heavily on information and documentation.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

Finance Transformation
Her professional summary highlights extensive experience in finance transformation across both group and operational finance roles in dynamic business environments.
Business Growth
As a commercial operator, she focuses on partnering with businesses to drive performance and has experience in both growth and turnaround situations.
Talent Management
She is passionate about developing high-performance teams and has a proven track record in talent management, as mentioned in her professional summary.

Media Appearances

SMARTSEARCH - CFO APPOINTMENT. Featured in Triple Private Equity

See Now

Work History

1-2025
Chief Financial Officer at SmartSearch
10-2023 - 11-2024
SVP Commercial at Ideagen
6-2023 - 9-2023
Health and well-being at Career Break
7-2021 - 6-2023
UK & Europe CFO at IVC Evidensia
1-2020 - 6-2021
Finance Director at Boots Opticians

Education

1997 - 2000
BA from University of Nottingham

More Information

Social Presence :

Prographics :

Exp : 24 Location : Nottinghamshire, England, United Kingdom Job Level : Leadership Designation : Chief Financial Officer at SmartSearch
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Insights For Selling To Jo

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them realize that there is no personal risk in making this decision
  • Share testimonials from known people and give multiple examples of product value

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jo is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Jo

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Jo move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Jo take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Jo

Personality Compatibility


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