Joanna Parnell in

Joanna Parnell

Trailblazer · DISC type DI
Co-Founder at Project50
📍 United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
Co-Founder
Job Level
Leadership
Location
United Kingdom
Personality Overview

How Joanna shows up

Achievement-Oriented
Charismatic
Persuasive

They are charming and can persuade others to support their decisions. They will fight for you if they come to believe in you. They prefer to ensure that they are in control of the situation.

Priorities

Topics Joanna cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2019
Co-Founder
Project50
5-2014
Non Executive Director (former RemCo chair)
Nexxen
1-2021 - 12-2021
Director of Digital and Planning (interim) - a Project50 engagement
Appreciate Group PLC
3-2016 - 7-2019
Managing Partner
Wavemaker
2-2015 - 2-2016
Strategy Director
SYZYGY
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1997 - 2001
Master's Degree
The University of Edinburgh
2004 - 2005
Chartered Institute of Marketing
London School of Marketing
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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