Joe Friedman in

Joe Friedman

Examiner · DISC type sc
Senior Director of AI Innovation at NetSuite
📍 Denver, Colorado, United States

Joe is the Senior Director of AI Innovation at NetSuite, where he has worked for over 13 years in various roles. A CPA (inactive) and Penn State graduate, he focuses on integrating practical AI to drive productivity for NetSuites customers. Colleagues describe him as respected, professional, and having a super-human work ethic.

Outside of his corporate role, Joe is a songwriter and producer, demonstrating a strong belief in creative side projects. He has also applied his finance and accounting expertise as an advisor to several successful tech startups over the past decade, including companies acquired by Palantir and Aditude.

He uniquely combines a deep background in finance and accounting with a passion for music and creativity.

Read the full overview →
Experience
17 Years
Current Role
Senior Director of AI Innovation
Job Level
Senior
Location
Denver, Colorado, United States
Personality Overview

How Joe shows up

Unexpressive
Status Quo Seeker
Overcautious

They are heavily focused on quality and prefer doing things the right way, even if it takes time. They are always well-planned and adopt a systematic approach. The only way to convince them is by showing them examples and ample proof.

Priorities

Topics Joe cares about

Practical AI Adoption
His current role is focused on driving the adoption of meaningful and practical AI solutions to unlock productivity for the NetSuite customer base.
Creative Side Projects
He is a songwriter and producer and is a vocal believer in the value of pursuing creative endeavors outside of a primary career.
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Career

Work history

4-2025
Senior Director of AI Innovation
NetSuite
10-2021 - 4-2025
Senior Director of Product Growth
NetSuite
10-2020 - 10-2021
Director of Product Growth
NetSuite
1-2012
Advisor
Accounting/Finance Advisor for Tech Startups
1-2010 - 5-2011
Director - Music and Technology
Shapiro Lobel
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2000 - 2004
Bachelor of Science (BS)
Penn State University
1996 - 2000
High School
Lancaster Country Day School
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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